Kiss the Ground’s Finian Makepeace shares his ‘ah-ha’ moment in the biggest common ground cause of our time and why we need to move beyond “sustainable think.” 

This TEDxSantaCruz talk is part of 22 surrounding our theme of “the Art of Hope.” Defined as the anticipation of something desired happening, hope is ferocious, persistent, necessary; hope is a powerful force for invention, change, and social justice. To hope is to be human. Our fifth TEDxSantaCruz event was held on December 7, 2019, at the Rio Theatre in Santa Cruz, CA.

Finian Makepeace is the co-founder of Kiss the Ground and a renowned presenter, media creator, and thought leader in the field of regenerative agriculture and soil health. His dedication to Kiss the Ground’s mission of “inspiring participation in global regeneration, starting with soil”, has motivated him to develop training programs, workshops, and talks designed to empower people around the world to become confident advocates for this growing movement. As part of the Kiss the Ground media team, Finian has worked with leading experts, farmers, and businesses to bring the ideas of regenerative agriculture and soil health as hopeful solutions to the world’s problems in clear, comprehensible and thought-provoking formats to audiences everywhere. Simply, he has helped Kiss the Ground succeed in sharing this message across the globe. His background as a leader of a band and lifelong activist has given him the unique opportunity to blend his artistic vision with his ability to organize and advocate for this growing, global, and diverse community. His “calling” is that people experience being a part of making history” and he believes that with enough new advocates promoting the ancient wisdom and new science of regenerative agriculture and ecosystem restoration we can heal our planet. This talk was given at a TEDx event using the TED conference format but independently organized by a local community.